Overview
Incentiv helps private equity firms manage talent across their global portfolios. We were hired by Incentiv to design a buttoned-up brand that showcased how easy their product makes it to gauge executive compensation across industries.
"From the get-go, Primary worked quickly and were highly attentive to our feedback, ensuring that every aspect of our vision was not just heard but thoughtfully included. They struck the perfect balance between speed and quality, delivering results that exceeded our expectations."
Matt Fanelli
CEO